ENTREPRENEURSHIP

Most business professionals have a heated, ongoing love affair with quantifiable metrics. That’s because metrics allow you to objectively assess

In the ever-evolving realm of business and personal development, brand-building is no longer an option; it’s a necessity. And when it comes

Many entrepreneurs are not marketers. They can see a vision and put the steps in place to get there, but

In my career, my experiences observing a number of diverse companies in action around the world have given me invaluable

There is a trend of people starting side hustles as a way to supplement their income. The great thing about this is

Starting a business, let alone growing one, is not for the faint of heart. It takes time, patience and a lot of

Small business owners know the only constant in life is change. Technology has evolved with the times, altering business practices

Social media, content marketing and paid media are powerful tools that can drive the success of public relations (PR) efforts. With a

The future is uncertain. Inflation is surging, a recession seems inevitable, and war continues to rage. But in Libya, this situation

Google is launching an online Cybersecurity Certificate on Coursera for Sub-Saharan Africa to address the region’s cybersecurity skills gap. With